Communicating Strategically Pathway
The Communicating Strategically Pathway focuses on the skill of narrative framing and persuasive communication across platforms. Successfully conveying one’s own ideas and evaluating the communication of others is necessary for personal and professional effectiveness. Communicating Strategically prepares students to craft persuasive, ethical narratives that shape public understanding and drive collective action. Through the courses in this Pathway, students learn the deliberate use of one’s own expressiveness, language, and voice to influence audiences across communal and professional domains with strategic outcomes in mind.
Majors restrict Pathway Certificates to encourage a breadth of skills-development beyond their program. A Communicating Strategically Pathway Certificate may be earned within a majoras a second certificate for students in the following majors:
Art and Design (BFA) Communication and Media Studies (BA) English (BA) Nursing (BS) Sustainability Studies (BA) Theatre Arts (BA)
| Course | Title | Credits |
|---|---|---|
| In all walks of life, it is necessary to convey one’s own ideas effectively to others and to critically evaluate others’ communications to oneself. Communicating Strategically prepares students to craft persuasive, ethical narratives that shape public understanding and drive collective action. It also facilitates understanding and application of the clear, effective and deliberate use of one’s own expressiveness, language, and voice. Grounded in rhetorical analysis, media literacy, and institutional awareness, this pathway trains students to influence audiences across communal and professional domains with strategic outcomes in mind. | ||
| Pathway Certificate Requirements | 15-16 | |
| To attain a Pathway certificate in Communicating Strategically, students must complete 15-16 credits from the following list of courses, including at least two courses at the 3000 level or higher from this list: | ||
| Design Software Basics (TECO) | ||
| Typography | ||
| History of Graphic Design (WRCO) | ||
| Publication Design (QRCO) | ||
| UX/UI: Digital Identity | ||
| Art History Foundations: Prehistory to 1400 (GACO) | ||
| Art History Foundations: 1400-1940 | ||
| Contemporary Art Since 1940 (GACO,WRCO) | ||
| Gender, Representation, and the Visual Arts (DICO) | ||
| Communication for Law Enforcement | ||
| Studies in Communication and Media (TECO) | ||
| Public Speaking | ||
| Technical Communication (TECO,WRCO) | ||
| Communication Theory (WRCO) | ||
| Journalism in the Digital Age (TECO,WRCO) | ||
| The Digital Imagination (CTDI) | ||
| Computing Fundamentals (TECO) | ||
| Systems Analysis and Design | ||
| Web Expressions (CTDI) | ||
| Advanced Composition | ||
| Non-Fiction Workshop | ||
| The Story (SSDI) | ||
| Creating Arguments (CTDI) | ||
| The Manifesto: Changing Our World (CTDI) | ||
| Natural Hazards: Science and Policy | ||
| Advanced French Composition (WRCO) | ||
| Mapping Our World: Creating Realities (CTDI) | ||
| Creating Language (CTDI) | ||
| The Language and Culture of Health Care | ||
| Professional Selling Skills I | ||
| Advanced Spanish Composition (WRCO) | ||
| Spanish Conversation, Phonetics, and Phonology | ||
| Environmental Humanities (WRCO) | ||
| Voice and Diction I | ||
| Script Analysis | ||
| Voice and Diction II | ||
| Writing for Performance (Topics) | ||
| Total Credits | 15-16 | |